RCB Tops Social Media Charts for Fifth Consecutive Year

RCB Social Media Charts: Royal Challengers Bengaluru (RCB) is setting a new benchmark in the world of sports media by emerging as the most popular IPL team on social media for the fifth consecutive year.

RCB Leads Social Media in IPL for the Fifth Year

According to social media analytics tools Social Insider and SEM Rush, with an impressive total of 2 billion followers on Instagram, Twitter, YouTube and Facebook, RCB not only topped the chart but did so with 25% more engagement than second-placed Chennai Super Kings (CSK).

This remarkable achievement is a testament to RCB’s strong digital presence, which has seen a massive growth of 5 million followers across all social platforms – making it the fastest-growing team in the IPL on social media.

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RCB’s Rapid Growth and Global Appeal

RCB’s social media dominance has extended beyond the boundaries of the IPL. The team has cemented its place in the world of sports, surpassing the likes of Real Madrid and FC Barcelona to feature in the top 5 most popular sports teams worldwide on Instagram.

The team has beaten other prestigious clubs including Manchester United, Liverpool and Chennai Super Kings, strengthening its global appeal.

But RCB’s success does not stop there. The team has amassed an unprecedented 7.5 million followers on their WhatsApp broadcast channel, making them the most followed IPL team on WhatsApp.

Fans at the Heart of RCB’s Success

It’s all because of our 12th Man Army. Their energy and belief are evident in every match, be it in the stadium or through their unwavering digital support.

They are at the core of what we do and seeing this kind of response inspires us to push forward, stay true to what we stand for and keep giving our best,” said Rajesh Menon, Vice President and Head, of Royal Challengers Bengaluru.

These milestones highlight RCB’s strong bond with fans in India and globally. The team’s innovative approach to interacting with fans on social media has set a new standard in the IPL and beyond, ensuring RCB remains at the forefront of digital sports.

RCB’s success in growing social media engagement and followers isn’t just about numbers – it’s a reflection of the deep connection and loyalty between the team and its millions of fans.

As the second season of IPL approaches, RCB’s digital strategy and engagement continue to inspire, making the team a true leader in the digital age!